As the second-best-selling dress shirt in the United States, ARROW commands extraordinary brand recognition for its commitment to produce fashionable yet functional apparel. The brand’s reputation for quality, American style, and innovation goes far beyond the United States, as ARROW apparel and accessories are currently licensed in more than 100 countries. With the growth of PVH Corp., the company has decided to take the European ARROW business in-
house to further illustrate the brand’s credible American heritage. PVH Europe is launching
its first collection of ARROW dress shirts at retail in fall 2011.