334a America's Greatest Brands - Promotion
HOMEOVERVIEWCOUNCILBRAND CASE STUDIESBRAND GUARDIANSVOL IVOL IICUSTOM JACKETSBRAND DIRECTORYBUY THE BOOKCONTACT US

Promotion

 

United States Gypsum Company celebrated its one hundredth anniversary on May 24, 2002. To mark the occasion, U.S. Gypsum Company plants, distribution facilities, and offices, along with the other subsidiaries of USG Corporation, hosted special events for employees, retirees, and customers. In Chicago, a portion of Franklin Street near the company’s headquarters building was renamed “USG Way” by proclamation of the Chicago City Council.

 

“This is truly a special day for United States Gypsum Company,” said William C. Foote, chairman, president, and chief executive officer of USG Corporation. “Not too many businesses are successful enough to last for 100 years . . . and those that do invariably excel in product innovation, quality, and customer service. U.S. Gypsum Company is certainly a leader in all those areas.”

6b9 0