3635 America's Greatest Brands - Market
HOMEOVERVIEWCOUNCILBRAND CASE STUDIESBRAND GUARDIANSVOL IVOL IICUSTOM JACKETSBRAND DIRECTORYBUY THE BOOKCONTACT US

Market

 

Americans love their refrigerators. In fact, the refrigerator is the most-used appliance in the house, but few people enjoyed the benefits of a refrigerator or freezer in the home until the 1920s. Most recently, the kitchen has transformed from a utilitarian, food preparation area to the living center, hearth room, and true heart of the home.

 

The luxury appliance market has seen a dramatic increase in sales with the ongoing trend towards “cocooning,” coupled with Americans’ desire to trade up. Kitchen remodeling comprises almost three-fourths of all home renovations. With more and more consumers wanting their dream kitchen, it is no surprise that over the past 25 years, the number of Certified Kitchen Designers has gone from just a few to well over 3,000.

 

As the creator of luxury built-in refrigeration, Sub-Zero has become the natural choice for all designers and upscale homeowners who desire the ultimate dream kitchen. Sub-Zero solves many design issues and provides premium performance for homeowners who demand the best in design, quality, and food preservation. 

 

 

 

993 0