3d96 America's Greatest Brands - Achievements
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Achievements

 

Sprint built its telecom reputation on speed and innovation. In mid-2004, those two qualities came together to generate another important milestone: a world speed record for transporting a large volume of data over a public network.

 

Sprint business customers sent nearly 840 Gigabits of data from a computer in San Jose, California, to another computer 10,000 miles away at the University of Lulea in northern Sweden. The equivalent of 140 full-length movies in digital form was transported in less than half an hour.

The transfer shows how companies with huge data needs can use Sprint’s Tier 1 Internet backbone to provide disaster recovery and off-site storage functions on a next-generation network. Operating at a record 40 Gigabits per second, the network moves data four times faster than the previous record.

 

The new data rate is indicative of the Internet’s evolutionary growth. With a successful technology trial that produced the Internet’s fastest track, Sprint intends to leverage the milestone so some of the world’s top Internet and e-commerce companies can benefit.

 

Business and consumer broadband applications, such as VoIP (voice over the Internet), HDTV (high-definition video), and webcasting are behind the new bandwidth capacity requirements in the underlying Internet network. New handheld devices with advanced features and more powerful real-time applications also create network demands for higher speeds, better quality images, and bigger images. Customers whose businesses depend on high-capacity Internet connectivity will be the beneficiaries of this advancement.

 

Determined to deliver the industry’s best Internet solutions, Sprint is investing about $4 billion on its integrated network in 2004, with $2.4 billion dedicated to improving wireless capabilities.

 

Extending the Sprint legacy of innovation and cutting-edge technology, the Local Telecommunications Division is the first local exchange carrier on a migration path toward a complete packet-switched network. The quest for differentiationis enabling customers to enjoy the latest advancements and helping them simplify their busy lives in the process.

 

Serving 5 million households in 18 states, the Sprint local division has been at the forefront of telecom bundling, creating exceptional value for its wide range of rural, suburban, and urban customers. By combining local service, calling features, and long distance, Sprint has achieved the highest long-distance penetration of any major national local carrier.

 

With the new customer-focused organizational structure, Sprint now has its sights set on achieving more substantial wireless and high-speed data penetration rates for its local consumer base. With expansion in high-speed Internet coverage, improved wireless coverage, and a new agreement to sell satellite video service, Sprint has the most complete communications bundle available in its local territories. 

 

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