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Product
The company maintains a steadfast commitment to the founding product ideals of performance, fit, technical superiority, and superior manufacturing. New Balance is the brand of choice for millions of people around the globe who are serious about their sport — from weekend warriors to elite athletes.
Because feet don’t come in one or two widths, and because shoes that fit better perform better, New Balance shoes are offered in up to six different widths, from a narrow 2A to an expansive 6E. Sizes range from 5 to 20 for adults, 10.5 to 3 for preschool children, 3.5 to 6.5 for grade school, 2 to 10 for infant, and 0 to 3 in crib.
New Balance takes pride in addressing the needs of individual athletes. New Balance’s Suspension System™ — a collection of innovative technologies and unique materials developed to meet the diverse needs of athletes engaged in a variety of athletic activities — is integrated throughout the footwear product line.
In athletic apparel, New Balance has made significant strides, taking a more progressive approach with innovative fabrics, features, and designs; like its footwear, the company’s apparel line offers the New Balance hallmark of fit, performance, and comfort.
An increasing segment of the New Balance business, New Balance apparel features a collection of lightweight technical fabrics in the most functional designs. Engineered to be versatile and durable, the apparel collection incorporates advanced moisture management liners, breathable microfibers, and water-resistant coatings to provide consumers the ultimate in comfort and weather protection. |
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