 |  |  | |  | |  | |  | |  | |  | |  | |  | |  | |  |
|
|
Recent Developments
International Paper’s commitment to its customers makes it one of the industry’s most prolific innovators. For example, the company recently worked in partnership with one of its business partners to develop a carryout hot-drink cup that wouldn’t adversely affect the taste of the drink or burn fingers. While many consumers prefer the taste of hot drinks from paper cups — rather than foam — vendors often had to provide a second paper cup or a paperboard sleeve to protect against heat. IP developed a paperboard notable for its low heat transfer, thus eliminating the need for a second cup or a paper sleeve while preserving the taste of the drink.
In another innovation designed to meet customers’ needs, IP developed a special lightweight coated paper aimed at helping catalog and magazine publishers manage postage and production costs without compromising the look and feel of their publications.
In yet another example of the benefit of partnering with IP, one juice producer was concerned that traditional juice packaging was not preventing the dissipation of vitamin C from juice containers. IP redesigned the cartons to maximize the preservation of the essential vitamin without sacrificing freshness or flavor. The patented technology prevents oxygen and light from seeping into the containers and ensures that 15 percent more vitamin C is retained.
By working with customers to develop the products they need, International Paper has become the preferred partner in the industry |
||