5e95 America's Greatest Brands - Recent Developments
HOMEOVERVIEWCOUNCILBRAND CASE STUDIESBRAND GUARDIANSVOL IVOL IICUSTOM JACKETSBRAND DIRECTORYBUY THE BOOKCONTACT US

























































Recent Developments

 

In the weeks preceding the war in Iraq, Guardsmark commissioned a survey to assess Americans’ attitudes toward safety and security. Conducted by the respected marketing research firm Penn, Schoen & Berland Associates, the study confirmed that businesses throughout the United States have become complacent and remain unprepared to manage an assault of the magnitude experienced on September 11, 2001. Seventy percent of security professionals interviewed and 54 percent of the general public indicated that their companies remained “very complacent” about the importance of good security.

 

To combat this alarming trend, Guardsmark remains on the cutting edge of security-related innovations and developments that pertain to anti-terrorism procedures and computer security, among other areas. That’s why Guardsmark senior management includes dozens of retired top officials from the FBI, with experience in security countermeasures, counterterrorism, and military operations.  

 

 

9a3 0