Achievements
Dairy Queen is probably best known for “The Cone With The Curl On Top.” Each of Dairy Queen’s soft-serve treats is topped with a curl, created all over the world by a patented freezer and a flick of the wrist by a trained employee. Although rated as the 10th-largest chain in the QSR industry, Dairy Queen is ranked first in terms of frozen treat retailing.
In 1981, Dairy Queen frozen cakes premiered, and in 1985, the signature Blizzard debuted, arguably Dairy Queen’s most famous product innovation. The Blizzard Flavor Treat blends soft-serve ice cream with candy, cookies, or fruit. That first year, more than 175 million Blizzards were sold. The original Blizzard Flavor Treat is unique in the industry — so thick that it’s served upside down.
In January 1998, International Dairy Queen, Inc., was purchased by Berkshire Hathaway Inc., a company owned by Warren Buffett, the legendary investor.
